Corporate / Events
Fans get lucky in Australia (with kangaroos!) February 28th, 2014
Kia had the privilege of being a part of the Australian Open again this past January as the long-running Major Sponsor, and in light of this mega sports event, we wanted to help connect tennis fans around the globe by inviting them Down Under to experience tennis fever for themselves through our Kia Lucky Drive to Australia event.
A total of 59 lucky participants from 26 countries were invited to Melbourne to watch the women’s singles semi-finals and men’s singles semi-finals.
They also got a behind-the-scenes tour, with a visit to Champions Path and an exclusive photo session with the Australian Open trophy.
In addition to watching the matches, our participants also had the chance to have a real ‘Down Under’ experience, meeting kangaroos and koalas at Ballarat Wildlife Park and even getting Australian history lessons at Sovereign Hill.
One of our participants from South Africa, Adriaan (below), says he had an experience he’ll never forget. He expressed his thanks in a letter to Kia.
Hi Kia Motors Corporation,
Hereby I would like to thank you for a wonderful trip to the Australian Tennis Open 2014. We had the best time of our lives and we were very impressed by how smooth everything was done and taken care of… Now what can be said or what words can be used to describe our Melbourne stay and activities—never mind the lovely food that we were treated with!
Watching the tennis matches was fantastic! All our needs and the needs of the other participants were met with great joy and approval.
The day out to Ballarat Wildlife Park and Sovereign Hill was not just interesting and full of learning but very enjoyable. Here we were treated with a tour at both venues and once again all the arrangements were met with perfection.
The tennis experience was the absolute highlight of the competition that we won. Both my wife and I are tremendous tennis enthusiasts and to our surprise we were lucky enough to see the two woman’s semi-finals and a men’s semi-final. The seats that we were given made it able to see these matches close up and it was superb. It was an absolute pleasure because we could see the players closely and my wife even got a signature from Rafael Nadal! As always the before and after reception at the Kia box/lounge was very enjoyable and entertaining. The food was also exceptional and tasty.
Lastly let me end by saying thank you very much from both my wife (Hannelie) and I for an excellent trip not only to watch the Australian Open, but to experience Kia Motors Corporation in action first hand.
Adriaan van Zyl
Thank you Adriaan and all of our other fans, for letting us be a part of your Australian Open experience!