Sun-soaked competition at the FIFA Beach Soccer World Cup! May 18th, 2017




Who doesn’t enjoy sun, sand and soccer?

This year’s FIFA Beach Soccer World Cup took place in the Bahamas, providing the perfect blend of great weather, beautiful scenery and friendly competition that enticed spectators and players alike.





Beach football teams representing 16 countries gathered in Nassau to compete for the biennial championship title. Crowds that packed the stands went wild as teams showed off their best skills and moves for the ultimate win. The festive and lively atmosphere of the Bahamas further boosted enthusiasm for the event.




A FIFA partner since 2007, Kia Motors took part in making the two weeks of heated competition all the more exciting. A total of 33 official tournament vehicles were provided to assist players and officials getting to and from the event site. Four of our prized vehicles – the Sportage, Cadenza, Optima and Cerato (Forte) – were on display for audiences to enjoy and experience. At Kia’s ‘Fan Zone,’ event attendees entertained themselves with activities from face-painting to penalty shootout games.





Kia also provided the opportunity of a lifetime for young beach football fans. Eleven lucky children from all around the world were selected to be official match ball-carriers (OMBCs) and root for their heroes and favorite teams up close.





After two weeks of hotly contested matches, the Brazil national team emerged as the champion. With hundreds of people returning home in great spirits with memorable anecdotes, it is no doubt that the championship event was a glaring success.




Enjoy the highlights of the final championship match below!