Kia drives FIFA Interactive World Cup 2015! May 19th, 2015

This week, football fever will be extended to the digital world in Munich, Germany. FIFA Interactive World Cup 2015 (FIWC), the largest gaming tournament on the planet, is organized by FIFA in the effort to identify the world champion of the virtual football arena. As a zealous supporter of football, Kia has provided the official vehicles for the tournament, including the all-new Sorento and Carens.


FIFA Interactive World Cup 2015 Kia Official Vehicles

Solomon Mudege, Manager Marketing Alliance FIFA (left) and Jin Ha Kim, President of Kia Motors Germany (right) (Photo credit: Wolfgang Groeger-Meyer)

From among the 1.2 million players from around the globe who competed, just 20 have made it to the group stages. On May 19, the Grand Final will have four survivors compete for the FIWC world championship at the Munich Volkstheater. The winner of the FIWC 2015 final will be awarded with a prize worth USD 20,000 and a once-in-a-lifetime invitation to attend FIFA’s annual awards ceremony, the Ballon d’Or, which is attended by some of the world’s best-known football athletes.


FIFA Interactive World Cup 2015 Kia Official Vehicles

(Photo credit: Wolfgang Groeger-Meyer)

We at Kia, as the Platinum Sponsor of the South America Championship Copa América 2015, the partner of the FIFA Women’s World Championship Canada 2015™ and FIFA U-20 World Cup New Zealand 2015, which is just around the corner, can’t wait for opportunities to connect with football fans around the world through the power of sports.