Kia’s Green Light Project breaks new ground! June 1st, 2016


The Green Light Project, Kia’s global corporate social responsibility program, continues to spread hope to communities in Africa. Since 2012, Kia Motors has actively contributed to building facilities and providing resources for areas in need. To further our goal of improving social mobility and promoting self-sufficiency in disadvantaged regions, Kia is breaking ground on a brand new program.




Our newest initiative comes in the form of community-run auto mechanic training centers designed to support locals by providing employment and vocational training. Following the recent groundbreaking ceremony, construction for the two centers located in Addis Ababa, Ethiopia and Nairobi, Kenya are expected to be completed in early 2017. The Green Light Project facilities will be managed jointly with international humanitarian organizations – World Vision for the center in Ethiopia and Good Neighbors for Kenya – with the aim of operating self-sufficiently in the foreseeable future.




Representing a US$4 million investment by Kia Motors and the Korea International Cooperation Agency (KOICA), the new facilities will provide employment for local residents and vocational training for future vehicle mechanics. This training program will also provide additional internship opportunities at Kia’s Kenyan distributor.



At the groundbreaking ceremony for Ethiopia’s Green Light Auto Mechanic Training Center are (from left) Edward Brown, National Director of World Vision Ethiopia; In-Shik Kim, President of KOICA; Roman Tesfay, First lady of Ethiopia; Jin-Haeng Chung, President of Hyundai Motor Group; and Soon-Nam Lee, President of Kia Middle East & Africa Regional Headquarters

The addition of the two auto mechanic centers in Ethiopia and Kenya will bring the number of Kia Green Light Project facilities to a total of eight. Kia estimates that each center will have a positive impact on over 2,000 local residents, and it looks forward to the regions blossoming into self-reliant business centers thanks to the establishment of repair centers in the surrounding areas.




During our annual Green Light Project volunteer trips, Kia has enthusiastically provided automobile maintenance classes as part of the program to empower individual residents in the developing regions. In this next step forward, Kia is happy to be reaching out and sharing our experiences to alleviate the needs and improve the livelihood of the local communities.

Follow us on Kia BUZZ as we continue to bring you more news on the training centers and future expansion of the Green Light Project!