Events / Product

Kia grooves to NYC vibes April 18th, 2014

Held at New York City‘s Jacob Javits Convention Center every spring, the New York International Auto Show is always a fun time for auto fans all around. Kia Motors America (KMA) brought along the newest member of our family, the 2015 Kia Sedona, to prove that a minivan can actually be… cool.

The media were buzzing with excitement as the final chapter in Kia‘s design-led transformation story—which began in 2009 and has seen a comprehensive makeover of Kia‘s entire model line by the genuine inspiration of chief design officer Peter Schreyer–came into fruition in the concrete jungle.

Things kicked off with a media reception, where the 2015 Sedona was on display for all to admire.

Then things moved to the Javits Center—check out the photos below.

And, fittingly, the company that produces such eye-catching vehicles has also recently been in the spotlight for excellent brand image. Just last week, Kelley Blue Book (KBB.com) announced that Kia Motors America (KMA) is a 2014 Brand Image Award winner for the “Best Value Brand” – the first time Kia has won the coveted award by KBB.com, the leading source of new and used car information. Kia received high marks for its impressive lineup of stylish and fuel-efficient vehicles, specifically the Optima, Rio, Soul and Forte, and was praised for both value and affordability to new car buyers.

Take a look at other video highlights from New York below!

The media weren‘t the only ones buzzing! Check out some fan reaction from our Facebook page after we revealed the 2015 Sedona debut in New York.

 

The all-new 2015 Sedona will be on display, along with other favorite Kia vehicles over the next couple of weeks. But the show doesn‘t stop here. The Beijing Motor Show is coming up next week, and we‘ve got more of good things in store for you all in Asia. Stay tuned!

You can also check out more photos from the ground at the Javits Center here.