Kia Optima wows audience at media test drive event in Oman December 18th, 2015




In anticipation of the upcoming launch of the all-new Optima in the Middle East, Kia Motors hosted a media test drive event in Oman to experience the luxury and prowess of Kia’s newest midsize sedan. Needless to say, the participants were thoroughly impressed by the premium features and upgraded performance of the fourth-generation Optima.






Influential journalists from the seven Middle Eastern countries of Saudi Arabia, United Arab Emirates, Oman, Kuwait, Qatar, Bahrain and Jordan gathered for the three-day press event in Muscat, Oman. In addition to the test drive experience, Kia Motors also held a formal Q&A press conference, elegant dinner banquet, and cocktail reception in honor of the guests.




After lengthy test drives in the sprawling scenery of the beautiful Oman landscape, the guest participants had very warm words for the all-new Optima. In particular, many praised the sedan’s sensitive handling, stylish design and powerful engine performance. In addition, improved safety features, fuel efficiency and cutting-edge technical specifications such as the wireless smartphone charger and navigation options also garnered high praise.




With thoughtful and effective upgrades Kia Motors has rendered the all-new 2016 Optima a game-changer for the midsize sedan market.  More powerful and sophisticated than ever before, the premium vehicle promises levels of comfort, power and luxury expected to appeal to Kia fans worldwide.



Check out the video of the Oman test drive event below and look for more images and videos of the all-new Optima in Oman to be revealed next week!



 Find out more about the Optima’s interior features!

 Read about Kia’s roadmap for future innovations