Kia taking on the Global Green Challenge November 6th, 2009

JonathanBy Jonathan Fletcher, Public Relations Manager
Kia Motors Australia

Kia is taking on the gruelling Global Green Challenge from north to south across Australia in the just-launched XM Sorento with R-series turbo diesel.

091024 - Team Kia Australia

Team Kia Australia’s two-car Sorento team is out to conquer the 3,000kms from Darwin to Adelaide, competing in the Eco Challenge for production cars. Along the way, we will prove that the new XM Sorento CRDI is the most fuel efficient medium-sized SUV.

Our two Sorento CRDi’s were primped and prepped for the race which kicked off in Darwin on Saturday October 24 and finishes in Adelaide on Friday 30 October.

Flagged away at the start

At the halfway point in Alice Springs, in Australia’s Red Centre, our TKA Sorento entries are running 1st and 2nd in the SUV Medium class. That all new, high-tech R-series turbo diesel engine is really showing its class-leading efficiency!

The winner in each class will be the entry with the greatest improvement over its official combined cycle fuel consumption and CO2 rating.

The 2.2-litre R-series diesel with manual transmission has official combined fuel consumption of 6.7 litres/100kms and CO2 emissions of just 177g/km.

From Darwin to Alice Springs, our cars are leading their class, averaging 5.17 litres and 5.21 litres per 100km respectively, a big improvement on official figures. By the time they reach Adelaide, we expect to be averaging under 5.0 litres/100kms.

On the road

Our two Team Kia Australia cars are piloted by motorsport drivers who boast both youth and experience.

The drivers need both qualities – they will have to overcome the tough outback terrain, the sheer distance between towns and the heat of Australia’s heart. Outside daytime temperatures hover around 40 degrees Celsius but the TKA drivers have no air-conditioning – they are looking for every possible fuel-saving measure.
Visit to follow the adventures of the Kia drivers as Sorento beats the competition and the tough Australian outback in the Global Green Challenge.