Events / Product
Kia at the 2014 Moscow International Motor Show September 1st, 2014
From Geneva to New York to Beijing, Kia has been busy this year with appearances at all of the world’s greatest motor shows. This time, we hit Russia! From August 29th to September 7th, Kia is presenting its latest in innovation and style at the 2014 Moscow International Motor Show, also known as Moscow International Automobile Salon. The MIAS is the hottest motor show in Russia, both in terms of size and the level of attention it attracts. There, Kia is showcasing the Kia Quoris and Soul EV models, and organizers expect that Kia will attract more than 1 million attendants to the Crocus Expo during the exhibition period.
Cars for the True Russia
The ‘Feel the Kia Quality’ press event offered the Russian media their first ever look at the enhanced Kia Quoris and new Kia Soul EV. The modern and elegant rear-drive sedan Quoris received an especially warm reception, with its luxurious design and 3.8-liter V6 gasoline engine leaving a lasting impression with the crowd. The new Kia Soul EV, Kia’s first globally-sold electric vehicle, also celebrated its Russian premiere at the Crocus Expo.
President of Kia Motors Russia Mr. Kim Sunghwan emphasized Soul EV’s high-quality standards, as well as its stylish design, saying “Soul EV is fully consistent with our brand strategy – offering customers stylish cars that provide a minimum of adverse effects on the environment and at the same time excellent value for the money.”
All Eyes on Kia
During the 2014 Moscow International Motor Show, Kia will be showcasing 26 vehicles in total, including the GT4 Stinger concept car, Sportage, and pro_cee’d. Attendees will also get a firsthand look at the 2015 Mohave, Kia’s 7-seat, all-terrain SUV model.
Kia’s signature vehicles will be displayed in the spacious European-style common booth, specially designed with lamella structured architecture for the Russian audience. Kia is also introducing its Russian fans to its newest breakthroughs in engines, such as the Gamma 1.6 GDI and Theta 2.0 T-GDI, which enable greener driving and higher levels of energy saving.
Bringing all of our finest vehicles to Moscow couldn’t have made us any happier. Kia will continue to seize every opportunity to interact with its fans across the globe, and we will continue to offer innovative surprises and brilliant designs.