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Tag archive for ‘Kia’

Family like care

Kia’s Service Spirit – “Family-like Care”
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By Curtis (C.G.) Sang Director Overseas Service Group The global auto market is undergoing rapid changes while customer demands have become more diversified and competition more heated. In particular, with the narrowing gap in commercial value and quality between carmakers, customer service is emerging as a key competitive trait. Kia Motors has been steadfastly pursuing [...]

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Introduction to the VG show car (KND-5) design concept
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By Kia Design Center Another “Power to Surprise” The strength and smooth lines of mountain ranges covered in glacial snow served as the inspiration for the exterior of Kia’s latest sedan concept car – codenamed VG (KND-5). Its interior was based on the modern and progressive image conveyed by the ebony and ivory keys of [...]

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Kia Motors 2009 Sustainability Magazine “MOVE”
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By Kye-hwan Roh Manager Sustainability Management Team What’s the difference? Kia Motors 2009 Sustainability Magazine “MOVE” Many companies and organizations publish reports and magazines. However, these publications often fail to serve their purpose of conveying information – especially if nobody reads them! Kia Motors’ 2009 sustainability report was produced using an easy-to-read magazine format. Along [...]

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New Sorento, it’s more than new.
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By Sae Young Song Director Kia Design Center Launched in 2002, Sorento has enhanced the Kia brand image with its popularity in the market in Korea and abroad. The Sorento builds on this strong momentum, but with a more refined style. It is a CUV designed for the urban lifestyle delivering Kia’s distinctive emotional appeal. Design [...]

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The strategy of Global Quality 3.3.5.5.
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By Seung Woo Baek Quality planning Team My name is S.W. Baek and I’m in charge of strategy formulation as part of the Quality Planning Team at Kia headquarters. Today, I’d like to talk about Kia Motors’ strategy and direction for quality improvement. In December last year, Kia introduced its global quality strategy called “Global [...]

Kia Soul in Miami-Wave Three
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By Kia Motors America Public Relations team The Kia Motors America Public Relations team finished out a successful three-wave Kia Soul National Press Introduction in Miami.  With 119 journalists in attendance overall, the local US media had the opportunity to drive the all-new 2010 Soul through eclectic South Florida while experiencing the comfort, accessories and [...]

Kia Soul in Miami-Wave Two
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By Kia Motors America Public Relations team Hello. This is the Kia Soul in Miami-Wave Two video clip. The local U.S media had a great time taking the opportunity to drive and enjoy the all-new urban crossover Soul around the Miami, stopping at Red Fish Grill in Coral Gables. Take a look!

Kia N° 3 concept car at the Geneva Motor Show
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By Seung Hwan Lee Kia BUZZ Editor To live up to the high anticipation surrounding our new concept car, we have prepared three videos of Kia N° 3. Enjoy Kia N° 3 unveiling at the Geneva Motor Show, its promotional film and an exclusive interview clip of Kia’s chief designer Peter Schreyer.

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Kia Soul in Miami – Wave One
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By Kia Motors America Public Relations We hosted Wave One yesterday in Miami during the 2010 Kia Soul National Press Introduction ride-and-drive event. Following are a clip and photos for a sneak peek into all of the activities that the media participated in including the welcome dinner, business presentation on the all-new 2010 Kia Soul [...]

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Kia Soul in Miami – Day 1
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By Kia Motors America Public Relations We have arrived in Miami and are making final preparations for the three-wave Kia Soul National Press Introduction ride-and-drive event. Following are a video clip and photos for a sneak peek into all of the event preparations and venue at the Mandarin Oriental hotel. We are excited to launch [...]

Kia Soul and Hamsters
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By Seung-Jew Kim Assistant Manager, Overseas Communication Team Hello Kia Buzzers! Let me present to you a new advertisement of the Soul from Kia Motors America — a 60-second, in-cinema ad targeted at Gen Y consumers.  Check out the music and the visual effects!  By the way, the effects works are done by Framestore London, [...]

Introducing the Kia N°3
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By Seung Hwan Lee Kia BUZZ Editor Hello everyone.  Today I would like to share with you some of our new videos of Kia’s all new concept car unveiled today at the Geneva Motor Show – the Kia N°3. Play the clips below for driving scenes and exterior and interior details of the Kia N°3.  [...]

Postscript from 2009 Kia Amateur Australian Open World Final
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By Andre vd Biji 2009 KAAO world final mixed double winner *Editor’s note: As the major sponsor of the Australian Open, Kia organizes the Kia Amateur Australian Open across the world, a tournament for amateur tennis players worldwide, providing a unique opportunity for distributors and dealers to interact with their customers. Playing in the 2009 [...]

New images of the Kia N° 3 Concept Car
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By Seung Hwan Lee Kia BUZZ Editor The 79th Salon International de l’Auto which opens in Geneva is just a week away! It’s about time we released new images of the all-new MPV concept, the Kia N° 3 Concept Car, in train of the first release. Check out the new images below and make sure [...]

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Happy Move program happily moved Slovakia
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By KMS Public Relations Team By Seung-il Kim, Vice President &Head of Car Development Center 3 Hello from the Public Relations team at Kia Motors Slovakia! We are so pleased that we could welcome the young Korean chefs to our country and would like to share our observations and impressions of the program with all [...]

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Chicago Auto Show press conference
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By Kia Motors America PR Team On Wednesday, February 11, Kia Motors America (KMA) hosted more than 400 attendees at its Chicago Blues-inspired press conference during the 2009 Chicago Auto Show (CAS).  Top-tier journalists from outlets including the Chicago Sun-Times, MSN Autos, Edmunds.com, Ward’s Communications, Automotive News, Automobile Magazine, AutoPacific, Inc. and Oakland Press were [...]

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Kicking off the launch of the New Cerato in Oman
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By Soon Nam Lee Director, Overseas Marketing Group, Kia Motors Corporation Forecasts point to a sharp drop in automobile demand this year with the continuing worldwide economic slump. Meanwhile, thanks to swift advances in IT, the rapid emergence of new media based on two-way communication has been changing the face of the media environment which [...]

Being an Australian Open Ball Kids
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By June Young Oh 2009 Australian Open Ball Kids *Editor’s Note:  June Young Oh is one of the Ball Kids for the Australian Open 2009.  He just finished the Ball Kids program and sent us his postscript. The day, January 4th, started out like any other Sunday. But I was excited, because it was the first [...]

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Today’s car is not the car of yesterday
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By Chil-Young Kwon Production Management Team Kia Motors Corporation Greetings to all Kia Buzz readers and I wish you all the best for the New Year. Until I started working at Kia Motors, I thought many things were a simple process. For example, let’s take the job of placing an improved muffler on a car [...]

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Kia and Rafael Nadal
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By Ki Myo Kim Overseas Promotion Team Kia Motors Corporation The Australian Open kicked off on January 19 (Monday). While most of us associate January with cold weather, it is now summer in Melbourne, with the long-awaited Grand Slam tournament adding to the heat. Matches will be played in five categories: men’s singles, women’s singles, [...]